What I owned. What changed.

At Xbox, my job was to make Rewards valuable to players and valuable to the Store. That meant owning monetization decisions, testing ideas, and dealing with the details of a loyalty system operating across 20+ markets.

• Grew Shop and Earn to $100M+ in attached revenue (+53% year over year in the first year), with approximately 3M monthly active earners.
• Launched Points Preview with a verified +0.62% Store revenue lift in an eight-week controlled experiment.
• Reduced redemption friction by making Xbox consoles trusted devices, increasing console redemptions by more than 45%.
• Developed a two-year competitive roadmap and plans for applying Rewards points to Store purchases.

At Boeing, I worked on the tools behind commercial aircraft sales and delivery readiness. These were complex workflows with real consequences for the people using them every day.

• Led product direction across three development teams.
• Reduced CRM stored data by 48%, lowering estimated annual costs by $3M–$5M.
• Built an MVP to modernize sales deal and offer workflows after researching users, leadership needs, and platform options.
• Developed tools for aircraft delivery readiness, alerts, and secure customer interactions.

At City National Bank, I led the people and product work needed to move public-facing sites away from hard-coded systems and give content teams more control.

• Managed 11 direct reports across development, product analysis, UX/architecture, QA, and delivery.
• Led migration of legacy websites to Adobe Experience Manager to reduce routine development work.
• Supported team development, mentoring, hiring, and cross-team coordination.

At Sony Pictures, I worked on the systems that helped Crackle deliver content and helped viewers find it across platforms and markets.

• Expanded platform support to more than 30 languages.
• Led recommendation work that reduced time to content by 11%.
• Evaluated third-party technology on value, technical fit, cost, and implementation.

At Verance, I supported technical analysis and intellectual-property protection work around Cinavia. It gave me an early view of how product decisions meet technical constraints.

• Contributed threat analysis and technical services support for DRM-related projects.